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Julie Hernandez   |   Group Creative Director
  • Work
  • About
  • Resume

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Yamamoto

Group Creative Director | April 2025 - Present
Creative Director | April 2021 - March 2025
Associate Creative Director | June 2019 - April 2021

Leads creative direction for 40+ new business pitches (2023–2025), supporting agency growth across B2B and B2C categories.

Independently leads creative teams across five major accounts simultaneously, demonstrating the ability to manage complexity, align teams, and deliver high-impact work under pressure.

Independently executed 10+ client projects using AI-enabled tools and mentors creative teams on integrating AI platforms into daily workflows to improve efficiency, speed, and creative output.

Helps lead creative strategy and execution for a high-profile, investor-focused campaign culminating in a Times Square takeover in support of the largest U.S. REIT IPO on record for Lineage (2024).

Fosters an engaging, inclusive, and high-performance creative culture focused on growth, collaboration, and craft excellence.

Extends agency impact beyond client work by mentoring senior marketing students at DePaul University and spearheading the foundation of DEI initiatives within the agency.

ACCOUNTS Lineage, Solventum (formerly 3M), Octave (formerly Hexagon ALI), Ilumina, Nutrena, Cargill Global, Blue Cross Blue Shield Association, NOOM, University of Chicago Booth School of Business, Glenmede Wealth Managment


Designory
EG+ Worldwide

Associate Creative Director | May 2018 - June 2019
Senior Art Director | June 2016 - April 2018
Art Director | July 2013 - May 2016

Led multidisciplinary creative teams to deliver integrated campaigns across brand, digital, social, and experiential channels

Translated business strategy into clear, compelling creative platforms that drove measurable brand and business impact

Built and mentored high-performing creative teams, fostering strong culture, craft excellence, and accountability

Drove new business growth through pitch leadership, concept development, and confident client presentation

Managed multiple high-priority accounts simultaneously, balancing creative ambition with operational rigor and delivery

ACCOUNTS Intel, Metlife, HP, Uber, Peninsula Hotels, TransUnion, Omnicom Group, KraftHeinz, Cisco, Regal Cinemas, Noble Energy, Marsh & McLennan


Plan B
The Agency Alternative

Art Director | March 2011 - June 2013

Created branded digital and print deliverables, from concept to production, with a full creative team of designers, copywriters, developers.

ACCOUNTS Jaguar and Volvo


Acquity Group

Senior Designer | September 2011 - January 2012

Produced branded landing pages, emails, social media content and internal communication deliverables for account Li-Ning

ACCOUNT Li-ning

2 0 2 6 P O R T F O L I O